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Ready-to-use direct color

Direct hair coloring is the ideal choice for those who want to change their look quickly, easily, and without any commitment. Ready-to-use and free of ammonia and peroxide, this dye doesn't penetrate deeply but settles on the surface of the hair, making it perfect for toning, reviving color, or experimenting with vibrant, temporary shades.

123 products
123 products
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Wella eos juniper 120 gr/ 4.06

WELLA PROFESSIONALS

Wella eos juniper 120 gr/ 4.06

€24,70
€24,70 -45%
€45,00
Wella eos chilly 120 gr/ 4.06

WELLA PROFESSIONALS

Wella eos chilly 120 gr/ 4.06

€24,70
€24,70 -45%
€45,00
Manic panic classic high voltage wildfire

MANIC PANIC

Manic panic classic high voltage wildfire

€13,50
€13,50 -15%
€15,99
Manic panic classic high voltage violet night

MANIC PANIC

Manic panic classic high voltage violet night

€13,50
€13,50 -15%
€15,99
Manic panic classic high voltage raven
Sold out

MANIC PANIC

Manic panic classic high voltage raven

€13,50
€13,50 -15%
€15,99
Manic panic classic high voltage purple haze

MANIC PANIC

Manic panic classic high voltage purple haze

€13,50
€13,50 -15%
€15,99
Manic panic classic high voltage pretty flamingo

MANIC PANIC

Manic panic classic high voltage pretty flamingo

€13,50
€13,50 -15%
€15,99
Manic panic classic high voltage cotton candy pink

MANIC PANIC

Manic panic classic high voltage cotton candy pink

€13,50
€13,50 -15%
€15,99
Manic panic classic high voltage after midnight

MANIC PANIC

Manic panic classic high voltage after midnight

€13,50
€13,50 -15%
€15,99
Crazy color 65 candy floss

CRAZY COLOR

Crazy color 65 candy floss

€4,90
€4,90 -55%
€10,99
Crazy color 63 bubble gum

CRAZY COLOR

Crazy color 63 bubble gum

€4,90
€4,90 -55%
€10,99
Crazy color 64 marshmallow

CRAZY COLOR

Crazy color 64 marshmallow

€4,90
€4,90 -55%
€10,99
Crazy color 031 neutral

CRAZY COLOR

Crazy color 031 neutral

€4,90
€4,90 -55%
€10,99
Crazy color 67 blue jade

CRAZY COLOR

Crazy color 67 blue jade

€4,90
€4,90 -55%
€10,99
Crazy color 59 skyblue

CRAZY COLOR

Crazy color 59 skyblue

€4,90
€4,90 -55%
€10,99
Crazy color 54 lavender

CRAZY COLOR

Crazy color 54 lavender

€4,90
€4,90 -55%
€10,99
Crazy color 55 lilac

CRAZY COLOR

Crazy color 55 lilac

€4,90
€4,90 -55%
€10,99
Alfaparf pigments ah ash .1

ALFAPARF COLORE

Alfaparf pigments ah ash .1

€24,90
€24,90 -17%
€30,00
Scopri l'omaggio
FREE Alfaparf Milano Travel Set (Shampoo 75ml and Mask 50ml) with orders of Alfaparf Milano products over €35.90
Alfaparf pigments rc rose copper

ALFAPARF COLORE

Alfaparf pigments rc rose copper

€24,90
€24,90 -17%
€30,00
Scopri l'omaggio
FREE Alfaparf Milano Travel Set (Shampoo 75ml and Mask 50ml) with orders of Alfaparf Milano products over €35.90
Alfaparf pigments br bronze

ALFAPARF COLORE

Alfaparf pigments br bronze

€24,90
€24,90 -17%
€30,00
Scopri l'omaggio
FREE Alfaparf Milano Travel Set (Shampoo 75ml and Mask 50ml) with orders of Alfaparf Milano products over €35.90
Alfaparf pigments ag ash gold .13

ALFAPARF COLORE

Alfaparf pigments ag ash gold .13

€24,90
€24,90 -17%
€30,00
Scopri l'omaggio
FREE Alfaparf Milano Travel Set (Shampoo 75ml and Mask 50ml) with orders of Alfaparf Milano products over €35.90
Alfaparf pigments uv ultra violet .22

ALFAPARF COLORE

Alfaparf pigments uv ultra violet .22

€24,90
€24,90 -17%
€30,00
Scopri l'omaggio
FREE Alfaparf Milano Travel Set (Shampoo 75ml and Mask 50ml) with orders of Alfaparf Milano products over €35.90
Alfaparf revolution jc deep red

ALFAPARF COLORE

Alfaparf revolution jc deep red

€9,90
€9,90 -23%
€12,90
Scopri l'omaggio
FREE Alfaparf Milano Travel Set (Shampoo 75ml and Mask 50ml) with orders of Alfaparf Milano products over €35.90
Alfaparf revolution jc yellow

ALFAPARF COLORE

Alfaparf revolution jc yellow

€9,90
€9,90 -23%
€12,90
Scopri l'omaggio
FREE Alfaparf Milano Travel Set (Shampoo 75ml and Mask 50ml) with orders of Alfaparf Milano products over €35.90
Wella Color Fresh 5/55 - Light Brown Mahogany Intense 75 ml / 2.55 fl.oz

WELLA PROFESSIONALS

Wella Color Fresh 5/55 - Light Brown Mahogany Intense 75 ml / 2.55 fl.oz

€10,40
€10,40 -43%
€18,50
Wella Color Fresh 5/55 - Light Brown Mahogany Intense 75 ml / 2.55 fl.oz

WELLA PROFESSIONALS

Wella Color Fresh 5/55 - Light Brown Mahogany Intense 75 ml / 2.55 fl.oz

€10,40
€10,40 -43%
€18,50
Wella Color Fresh 5/55 - Light Brown Mahogany Intense 75 ml / 2.55 fl.oz

WELLA PROFESSIONALS

Wella Color Fresh 5/55 - Light Brown Mahogany Intense 75 ml / 2.55 fl.oz

€10,40
€10,40 -43%
€18,50
Wella Color Fresh 5/55 - Light Brown Mahogany Intense 75 ml / 2.55 fl.oz

WELLA PROFESSIONALS

Wella Color Fresh 5/55 - Light Brown Mahogany Intense 75 ml / 2.55 fl.oz

€10,40
€10,40 -43%
€18,50
Wella Color Fresh 5/55 - Light Brown Mahogany Intense 75 ml / 2.55 fl.oz

WELLA PROFESSIONALS

Wella Color Fresh 5/55 - Light Brown Mahogany Intense 75 ml / 2.55 fl.oz

€10,40
€10,40 -43%
€18,50
Wella color fresh 10/39 - platinum blonde gold cendre 75 ml / 2.55 fl.oz

WELLA PROFESSIONALS

Wella color fresh 10/39 - platinum blonde gold cendre 75 ml / 2.55 fl.oz

€10,40
€10,40 -43%
€18,50
Wella Color Fresh 6/45 - Dark Blonde Copper Mahogany 75 ml / 2.55 fl.oz

WELLA PROFESSIONALS

Wella Color Fresh 6/45 - Dark Blonde Copper Mahogany 75 ml / 2.55 fl.oz

€10,40
€10,40 -43%
€18,50
Wella eos chilly intense 120 gr/ 4.06

WELLA PROFESSIONALS

Wella eos chilly intense 120 gr/ 4.06

€24,70
€24,70 -45%
€45,00
Davines naturaltech plumping kit - replumping shampoo 250 ml - conditioner 250 ml and hair filler 100 ml
Special Offer

Spedizione gratuita

DAVINES

Davines naturaltech plumping kit - replumping shampoo 250 ml - conditioner 250 ml and hair filler 100 ml

€89,20
€89,20
Manic panic classic high voltage manic mixer/pastel-izer

MANIC PANIC

Manic panic classic high voltage manic mixer/pastel-izer

€13,50
€13,50 -15%
€15,99
Manic panic classic high voltage creamtone blue angel

MANIC PANIC

Manic panic classic high voltage creamtone blue angel

€13,50
€13,50 -15%
€15,99
Manic panic classic high voltage creamtone velvet violet

MANIC PANIC

Manic panic classic high voltage creamtone velvet violet

€13,50
€13,50 -15%
€15,99

Theredirect hair coloringIt's the ideal choice for those who want to change their look quickly, easily, and without any commitment. Ready-to-use and free of ammonia and peroxide, this dye doesn't penetrate deeply but settles on the surface of the hair, making it perfect for toning, reviving color, or experimenting with vibrant, temporary shades.

The bestdirect hair dyesThey're enriched with nourishing ingredients that leave hair soft, shiny, and hydrated. Also ideal for creating trendy highlights or intensifying faded hair color.

Choose thedirect coloringfor an immediate, brilliant and reversible result.