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Ready-to-use direct color

Direct hair coloring is the ideal choice for those who want to change their look quickly, easily, and without any commitment. Ready-to-use and free of ammonia and peroxide, this dye doesn't penetrate deeply but settles on the surface of the hair, making it perfect for toning, reviving color, or experimenting with vibrant, temporary shades.

118 products
118 products
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Alfaparf revolution jc magenta

ALFAPARF COLORE

Alfaparf revolution jc magenta

€9,90
€9,90 -23%
€12,90
Scopri l'omaggio
FREE Alfaparf Milano Travel Set (Shampoo 75ml and Mask 50ml) with orders of Alfaparf Milano products over €35.90
Wella eos nutmeg 120 gr/ 4.06

WELLA PROFESSIONALS

Wella eos nutmeg 120 gr/ 4.06

€24,70
€24,70 -45%
€45,00
Wella eos cocoa 120 gr/ 4.06

WELLA PROFESSIONALS

Wella eos cocoa 120 gr/ 4.06

€24,70
€24,70 -45%
€45,00
Wella color fresh 2/0 - black 75 ml / 2.55 fl.oz

WELLA PROFESSIONALS

Wella color fresh 2/0 - black 75 ml / 2.55 fl.oz

€10,90
€10,90 -41%
€18,50
Alfaparf revolution jc rich purple

ALFAPARF COLORE

Alfaparf revolution jc rich purple

€9,90
€9,90 -23%
€12,90
Scopri l'omaggio
FREE Alfaparf Milano Travel Set (Shampoo 75ml and Mask 50ml) with orders of Alfaparf Milano products over €35.90
Wella Color Fresh 10/81 - Platinum Blonde Pearl Ash 75 ml / 2.55 fl.oz

WELLA PROFESSIONALS

Wella Color Fresh 10/81 - Platinum Blonde Pearl Ash 75 ml / 2.55 fl.oz

€10,40
€10,40 -43%
€18,50
Wella Color Fresh 6/0 - Dark Blonde 75 ml / 2.55 fl.oz

WELLA PROFESSIONALS

Wella Color Fresh 6/0 - Dark Blonde 75 ml / 2.55 fl.oz

€10,40
€10,40 -43%
€18,50
Wella eos cinnamon 120 gr/ 4.06

WELLA PROFESSIONALS

Wella eos cinnamon 120 gr/ 4.06

€24,70
€24,70 -45%
€45,00
Wella eos ginger 120 gr/ 4.06

WELLA PROFESSIONALS

Wella eos ginger 120 gr/ 4.06

€24,70
€24,70 -45%
€45,00
Wella Color Fresh 8/0 - Light Blonde 75 ml / 2.55 fl.oz

WELLA PROFESSIONALS

Wella Color Fresh 8/0 - Light Blonde 75 ml / 2.55 fl.oz

€10,40
€10,40 -43%
€18,50
Wella eos paprika 120 gr/ 4.06

WELLA PROFESSIONALS

Wella eos paprika 120 gr/ 4.06

€24,70
€24,70 -45%
€45,00
Alfaparf revolution jc true blue

ALFAPARF COLORE

Alfaparf revolution jc true blue

€9,90
€9,90 -23%
€12,90
Scopri l'omaggio
FREE Alfaparf Milano Travel Set (Shampoo 75ml and Mask 50ml) with orders of Alfaparf Milano products over €35.90
Wella Color Fresh 5/4 - Light Copper Brown 75 ml / 2.55 fl.oz

WELLA PROFESSIONALS

Wella Color Fresh 5/4 - Light Copper Brown 75 ml / 2.55 fl.oz

€10,40
€10,40 -43%
€18,50
Wella eos saffron 120 gr/ 4.06

WELLA PROFESSIONALS

Wella eos saffron 120 gr/ 4.06

€24,70
€24,70 -45%
€45,00
Crazy color 032 natural black
Black Friday

CRAZY COLOR

Crazy color 032 natural black

€3,90
€3,90 -64%
€10,99
Alfaparf pigments cp copper .4

ALFAPARF COLORE

Alfaparf pigments cp copper .4

€24,90
€24,90 -17%
€30,00
Scopri l'omaggio
FREE Alfaparf Milano Travel Set (Shampoo 75ml and Mask 50ml) with orders of Alfaparf Milano products over €35.90
Alfaparf revolution jc pink

ALFAPARF COLORE

Alfaparf revolution jc pink

€9,90
€9,90 -23%
€12,90
Scopri l'omaggio
FREE Alfaparf Milano Travel Set (Shampoo 75ml and Mask 50ml) with orders of Alfaparf Milano products over €35.90
Wella color fresh 0/89 - perla cendre - silver 75 ml / 2.55 fl.oz

WELLA PROFESSIONALS

Wella color fresh 0/89 - perla cendre - silver 75 ml / 2.55 fl.oz

€10,40
€10,40 -43%
€18,50
Wella Color Fresh 8/81 - Light Ash Pearl Blonde 75 ml / 2.55 fl.oz

WELLA PROFESSIONALS

Wella Color Fresh 8/81 - Light Ash Pearl Blonde 75 ml / 2.55 fl.oz

€10,40
€10,40 -43%
€18,50
Wella Color Fresh 7/00 - Natural Medium Blonde 75 ml / 2.55 fl.oz

WELLA PROFESSIONALS

Wella Color Fresh 7/00 - Natural Medium Blonde 75 ml / 2.55 fl.oz

€10,40
€10,40 -43%
€18,50
Crazy color 42 very pink

CRAZY COLOR

Crazy color 42 very pink

€4,90
€4,90 -55%
€10,99
Wella Color Fresh 5/55 - Light Brown Mahogany Intense 75 ml / 2.55 fl.oz

WELLA PROFESSIONALS

Wella Color Fresh 5/55 - Light Brown Mahogany Intense 75 ml / 2.55 fl.oz

€10,40
€10,40 -43%
€18,50
Wella Color Fresh 7/44 - Medium Blonde Intense Copper 75 ml / 2.55 fl.oz

WELLA PROFESSIONALS

Wella Color Fresh 7/44 - Medium Blonde Intense Copper 75 ml / 2.55 fl.oz

€10,40
€10,40 -43%
€18,50
Wella Color Fresh 6/7 - Dark Blonde Sand 75 ml / 2.55 fl.oz

WELLA PROFESSIONALS

Wella Color Fresh 6/7 - Dark Blonde Sand 75 ml / 2.55 fl.oz

€10,40
€10,40 -43%
€18,50
Wella Color Fresh 9/3 - Very Light Golden Blonde 75 ml / 2.55 fl.oz

WELLA PROFESSIONALS

Wella Color Fresh 9/3 - Very Light Golden Blonde 75 ml / 2.55 fl.oz

€10,40
€10,40 -43%
€18,50
Wella eos juniper 120 gr/ 4.06

WELLA PROFESSIONALS

Wella eos juniper 120 gr/ 4.06

€24,70
€24,70 -45%
€45,00
Wella eos chilly 120 gr/ 4.06

WELLA PROFESSIONALS

Wella eos chilly 120 gr/ 4.06

€24,70
€24,70 -45%
€45,00
Manic panic classic high voltage purple haze

MANIC PANIC

Manic panic classic high voltage purple haze

€13,50
€13,50 -15%
€15,99
Manic panic classic high voltage pretty flamingo

MANIC PANIC

Manic panic classic high voltage pretty flamingo

€13,50
€13,50 -15%
€15,99
Manic panic classic high voltage electric amethyst

MANIC PANIC

Manic panic classic high voltage electric amethyst

€13,50
€13,50 -15%
€15,99
Manic panic classic high voltage cotton candy pink

MANIC PANIC

Manic panic classic high voltage cotton candy pink

€13,50
€13,50 -15%
€15,99
Crazy color 65 candy floss

CRAZY COLOR

Crazy color 65 candy floss

€4,90
€4,90 -55%
€10,99
Crazy color 031 neutral

CRAZY COLOR

Crazy color 031 neutral

€4,90
€4,90 -55%
€10,99
Crazy color 030 black

CRAZY COLOR

Crazy color 030 black

€4,90
€4,90 -55%
€10,99
Alfaparf pigments br bronze

ALFAPARF COLORE

Alfaparf pigments br bronze

€24,90
€24,90 -17%
€30,00
Scopri l'omaggio
FREE Alfaparf Milano Travel Set (Shampoo 75ml and Mask 50ml) with orders of Alfaparf Milano products over €35.90
Alfaparf pigments uv ultra violet .22

ALFAPARF COLORE

Alfaparf pigments uv ultra violet .22

€24,90
€24,90 -17%
€30,00
Scopri l'omaggio
FREE Alfaparf Milano Travel Set (Shampoo 75ml and Mask 50ml) with orders of Alfaparf Milano products over €35.90

Theredirect hair coloringIt's the ideal choice for those who want to change their look quickly, easily, and without any commitment. Ready-to-use and free of ammonia and peroxide, this dye doesn't penetrate deeply but settles on the surface of the hair, making it perfect for toning, reviving color, or experimenting with vibrant, temporary shades.

The bestdirect hair dyesThey're enriched with nourishing ingredients that leave hair soft, shiny, and hydrated. Also ideal for creating trendy highlights or intensifying faded hair color.

Choose thedirect coloringfor an immediate, brilliant and reversible result.