Alfaparf Milano Alfaparf Milano

Alfaparf Milano

Alfaparf Milano is the flagship brand of the Alfaparf Group, an Italian brand since its foundation in 1980. Discover all the products and take advantage of the active promotions in our online shop!

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137 products
137 products
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Alfaparf Semi di Lino Curls Hydrating Co-Wash Conditioner - Cleansing cream for curly and wavy hair

ALFAPARF MILANO

Alfaparf Semi di Lino Curls Hydrating Co-Wash Conditioner - Cleansing cream for curly and wavy hair

€14,95
€14,95 -18%
€18,40
Scopri l'omaggio
FREE Alfaparf Milano Travel Set (Shampoo 75ml and Mask 50ml) with orders of Alfaparf Milano products over €35.90
Alfaparf Semi Di Lino Curls Enhancing Mask - A super-hydrating mask for defining curly and wavy hair.
Black Friday

ALFAPARF MILANO

Alfaparf Semi Di Lino Curls Enhancing Mask - A super-hydrating mask for defining curly and wavy hair.

From €17,90
From €17,90 -23%
€23,40
Scopri l'omaggio
FREE Alfaparf Milano Travel Set (Shampoo 75ml and Mask 50ml) with orders of Alfaparf Milano products over €35.90
Alfaparf Semi di Lino Curls Enhancing Low Shampoo - A shampoo specifically designed for curly or wavy hair.

ALFAPARF MILANO

Alfaparf Semi di Lino Curls Enhancing Low Shampoo - A shampoo specifically designed for curly or wavy hair.

From €14,95
From €14,95 -18%
€18,40
Scopri l'omaggio
FREE Alfaparf Milano Travel Set (Shampoo 75ml and Mask 50ml) with orders of Alfaparf Milano products over €35.90
Alfaparf Semi Di Lino Curls Enhancing Conditioner - conditioner for curly or wavy hair

ALFAPARF MILANO

Alfaparf Semi Di Lino Curls Enhancing Conditioner - conditioner for curly or wavy hair

From €16,90
From €16,90 -21%
€21,40
Scopri l'omaggio
FREE Alfaparf Milano Travel Set (Shampoo 75ml and Mask 50ml) with orders of Alfaparf Milano products over €35.90
alfaparf crema definizione ricci

ALFAPARF MILANO

Alfaparf Semi di Lino Curls Defining Cream - Leave-in cream for curly hair. Defines and controls curls.

€20,30
€20,30 -20%
€25,40
Scopri l'omaggio
FREE Alfaparf Milano Travel Set (Shampoo 75ml and Mask 50ml) with orders of Alfaparf Milano products over €35.90
Alfaparf Semi Di Lino Anti Damage Shield Cream - Restructuring cream for medium to thick damaged hair

ALFAPARF MILANO

Alfaparf Semi Di Lino Anti Damage Shield Cream - Restructuring cream for medium to thick damaged hair

€20,30
€20,30 -20%
€25,40
Scopri l'omaggio
FREE Alfaparf Milano Travel Set (Shampoo 75ml and Mask 50ml) with orders of Alfaparf Milano products over €35.90
Alfaparf Semi Di Lino Anti-Breakage Daily Fluid - Leave-in restructuring fluid for damaged hair.

ALFAPARF MILANO

Alfaparf Semi Di Lino Anti-Breakage Daily Fluid - Leave-in restructuring fluid for damaged hair.

€20,30
€20,30 -20%
€25,40
Scopri l'omaggio
FREE Alfaparf Milano Travel Set (Shampoo 75ml and Mask 50ml) with orders of Alfaparf Milano products over €35.90
Alfaparf keratin therapy lisse smoothing fluid

Spedizione gratuita

ALFAPARF MILANO

Alfaparf keratin therapy lisse smoothing fluid

€179,00
€179,00 -16%
€215,00
Scopri l'omaggio
FREE Alfaparf Milano Travel Set (Shampoo 75ml and Mask 50ml) with orders of Alfaparf Milano products over €35.90
Alfaparf Keratin Therapy Smoothing Rehydrating Mask - Rehydrating mask for smoothing treatment

ALFAPARF MILANO

Alfaparf Keratin Therapy Smoothing Rehydrating Mask - Rehydrating mask for smoothing treatment

From €19,30
From €19,30 -20%
€24,40
Scopri l'omaggio
FREE Alfaparf Milano Travel Set (Shampoo 75ml and Mask 50ml) with orders of Alfaparf Milano products over €35.90
Alfaparf Keratin Therapy Lisse Deep Cleansing Shampoo - Deep cleansing shampoo, free from sulfates, salts and parabens

ALFAPARF MILANO

Alfaparf Keratin Therapy Lisse Deep Cleansing Shampoo - Deep cleansing shampoo, free from sulfates, salts and parabens

€23,70
€23,70 -12%
€27,00
Scopri l'omaggio
FREE Alfaparf Milano Travel Set (Shampoo 75ml and Mask 50ml) with orders of Alfaparf Milano products over €35.90
Alfaparf keratin therpapy lisse serum - keratin recharge serum

ALFAPARF MILANO

Alfaparf keratin therpapy lisse serum - keratin recharge serum

€20,70
€20,70 -20%
€26,00
Scopri l'omaggio
FREE Alfaparf Milano Travel Set (Shampoo 75ml and Mask 50ml) with orders of Alfaparf Milano products over €35.90
Alfaparf Keratin Therapy Smooth Shampoo, Conditioner, and Serum - Maintaining Smooth Hair with Keratin
Black Friday
Special Offer

ALFAPARF MILANO

Alfaparf Keratin Therapy Smooth Shampoo, Conditioner, and Serum - Maintaining Smooth Hair with Keratin

€47,30
€47,30 -30%
€68,00
Scopri l'omaggio
FREE Alfaparf Milano Travel Set (Shampoo 75ml and Mask 50ml) with orders of Alfaparf Milano products over €35.90
Alfaparf Keratin Therapy Smooth Shampoo, Conditioner, and Oil - Maintaining Smooth Hair with Keratin
Black Friday
Special Offer

ALFAPARF MILANO

Alfaparf Keratin Therapy Smooth Shampoo, Conditioner, and Oil - Maintaining Smooth Hair with Keratin

€48,30
€48,30 -30%
€69,00
Scopri l'omaggio
FREE Alfaparf Milano Travel Set (Shampoo 75ml and Mask 50ml) with orders of Alfaparf Milano products over €35.90
Alfaparf Keratin Therapy Smooth Shampoo and Serum - Maintaining Smooth Hair with Keratin
Black Friday
Special Offer

ALFAPARF MILANO

Alfaparf Keratin Therapy Smooth Shampoo and Serum - Maintaining Smooth Hair with Keratin

€32,90
€32,90 -27%
€45,50
Scopri l'omaggio
FREE Alfaparf Milano Travel Set (Shampoo 75ml and Mask 50ml) with orders of Alfaparf Milano products over €35.90
Alfaparf Keratin Therapy Smooth Shampoo and Oil - Maintaining Smooth Hair with Keratin
Black Friday
Special Offer

ALFAPARF MILANO

Alfaparf Keratin Therapy Smooth Shampoo and Oil - Maintaining Smooth Hair with Keratin

€32,90
€32,90 -29%
€46,50
Scopri l'omaggio
FREE Alfaparf Milano Travel Set (Shampoo 75ml and Mask 50ml) with orders of Alfaparf Milano products over €35.90
Alfaparf Keratin Therapy Smooth Shampoo and Mask - Maintaining Smooth Hair with Keratin
Black Friday
Special Offer

ALFAPARF MILANO

Alfaparf Keratin Therapy Smooth Shampoo and Mask - Maintaining Smooth Hair with Keratin

€31,30
€31,30 -28%
€43,90
Scopri l'omaggio
FREE Alfaparf Milano Travel Set (Shampoo 75ml and Mask 50ml) with orders of Alfaparf Milano products over €35.90
Alfaparf Keratin Therapy Lisse Oil - Silky Keratin Oil Elixir

ALFAPARF MILANO

Alfaparf Keratin Therapy Lisse Oil - Silky Keratin Oil Elixir

€21,70
€21,70 -19%
€27,00
Scopri l'omaggio
FREE Alfaparf Milano Travel Set (Shampoo 75ml and Mask 50ml) with orders of Alfaparf Milano products over €35.90
Alfaparf Keratin Therapy Smooth Maintenance Shampoo - Prolongs Smoothing Effect, with Keratin
Special Offer

ALFAPARF MILANO

Alfaparf Keratin Therapy Smooth Maintenance Shampoo - Prolongs Smoothing Effect, with Keratin

€15,40
€15,40 -21%
€19,50
Scopri l'omaggio
FREE Alfaparf Milano Travel Set (Shampoo 75ml and Mask 50ml) with orders of Alfaparf Milano products over €35.90
Alfaparf Keratin Therapy Smooth Maintenance Conditioner - a conditioner that prolongs the smoothing effect.
Special Offer

ALFAPARF MILANO

Alfaparf Keratin Therapy Smooth Maintenance Conditioner - a conditioner that prolongs the smoothing effect.

€17,70
€17,70 -21%
€22,50
Scopri l'omaggio
FREE Alfaparf Milano Travel Set (Shampoo 75ml and Mask 50ml) with orders of Alfaparf Milano products over €35.90
Alfaparf Keratin Therapy Lisse Detangling Cream - detangling cream. Heat protection and easier combing.

ALFAPARF MILANO

Alfaparf Keratin Therapy Lisse Detangling Cream - detangling cream. Heat protection and easier combing.

€19,30
€19,30 -20%
€24,40
Scopri l'omaggio
FREE Alfaparf Milano Travel Set (Shampoo 75ml and Mask 50ml) with orders of Alfaparf Milano products over €35.90
Alfaparf Semi Di Lino Blonde Anti-Yellow Low Shampoo - Neutralizes unwanted yellow tones

ALFAPARF MILANO

Alfaparf Semi Di Lino Blonde Anti-Yellow Low Shampoo - Neutralizes unwanted yellow tones

From €14,95
From €14,95 -18%
€18,40
Scopri l'omaggio
FREE Alfaparf Milano Travel Set (Shampoo 75ml and Mask 50ml) with orders of Alfaparf Milano products over €35.90
Alfaparf blends of many rebalancing low shampoo - rebalancing anti-dandruff shampoo for men
Black Friday

ALFAPARF MILANO

Alfaparf blends of many rebalancing low shampoo - rebalancing anti-dandruff shampoo for men

€9,90
€9,90 -40%
€16,50
Scopri l'omaggio
FREE Alfaparf Milano Travel Set (Shampoo 75ml and Mask 50ml) with orders of Alfaparf Milano products over €35.90
Alfaparf blends of many matte pastes - medium-hold wax with a matte effect
Black Friday

ALFAPARF MILANO

Alfaparf blends of many matte pastes - medium-hold wax with a matte effect

€12,90
€12,90 -40%
€21,50
Scopri l'omaggio
FREE Alfaparf Milano Travel Set (Shampoo 75ml and Mask 50ml) with orders of Alfaparf Milano products over €35.90
Alfaparf Blends of Many Energizing Low Shampoo - Energizing shampoo for men. For weak, falling hair.
Black Friday

ALFAPARF MILANO

Alfaparf Blends of Many Energizing Low Shampoo - Energizing shampoo for men. For weak, falling hair.

€9,90
€9,90 -40%
€16,50
Scopri l'omaggio
FREE Alfaparf Milano Travel Set (Shampoo 75ml and Mask 50ml) with orders of Alfaparf Milano products over €35.90
Alfaparf blends many energizing lotions - anti-hair loss vials for men. Thickening and volume.
Black Friday

ALFAPARF MILANO

Alfaparf blends many energizing lotions - anti-hair loss vials for men. Thickening and volume.

€25,90
€25,90 -36%
€40,90
Scopri l'omaggio
FREE Alfaparf Milano Travel Set (Shampoo 75ml and Mask 50ml) with orders of Alfaparf Milano products over €35.90
Alfaparf - linseed sublime detoxifying low shampoo - detoxifying shampoo

ALFAPARF MILANO

Alfaparf - linseed sublime detoxifying low shampoo - detoxifying shampoo

From €14,95
From €14,95 -18%
€18,40
Scopri l'omaggio
FREE Alfaparf Milano Travel Set (Shampoo 75ml and Mask 50ml) with orders of Alfaparf Milano products over €35.90
Alfaparf - Semi di Lino Scalp Renew Energizing Lotion - Anti-Hair Loss Vials

ALFAPARF MILANO

Alfaparf - Semi di Lino Scalp Renew Energizing Lotion - Anti-Hair Loss Vials

€37,00
€37,00 -19%
€46,00
Scopri l'omaggio
FREE Alfaparf Milano Travel Set (Shampoo 75ml and Mask 50ml) with orders of Alfaparf Milano products over €35.90
Alfaparf - linseed density thickening shampoo 250 ml and conditioner 200 ml
Black Friday
Special Offer

ALFAPARF MILANO

Alfaparf - linseed density thickening shampoo 250 ml and conditioner 200 ml

€29,30
€29,30 -26%
€39,80
Scopri l'omaggio
FREE Alfaparf Milano Travel Set (Shampoo 75ml and Mask 50ml) with orders of Alfaparf Milano products over €35.90
Alfaparf - Semi di Lino Brunette Anti-Orange Low Shampoo - Anti-Orange Shampoo for Brown Hair

ALFAPARF MILANO

Alfaparf - Semi di Lino Brunette Anti-Orange Low Shampoo - Anti-Orange Shampoo for Brown Hair

From €14,95
From €14,95 -18%
€18,40
Scopri l'omaggio
FREE Alfaparf Milano Travel Set (Shampoo 75ml and Mask 50ml) with orders of Alfaparf Milano products over €35.90
Alfaparf - Semi di Lino Brunette Anti-Orange Low Conditioner - Anti-orange conditioner for brown hair

ALFAPARF MILANO

Alfaparf - Semi di Lino Brunette Anti-Orange Low Conditioner - Anti-orange conditioner for brown hair

€16,90
€16,90 -21%
€21,40
Scopri l'omaggio
FREE Alfaparf Milano Travel Set (Shampoo 75ml and Mask 50ml) with orders of Alfaparf Milano products over €35.90
Alfaparf - Semi di Lino Blonde Anti-Yellow Spray - Anti-Yellow Spray for Lightening

ALFAPARF MILANO

Alfaparf - Semi di Lino Blonde Anti-Yellow Spray - Anti-Yellow Spray for Lightening

€20,30
€20,30 -20%
€25,40
Scopri l'omaggio
FREE Alfaparf Milano Travel Set (Shampoo 75ml and Mask 50ml) with orders of Alfaparf Milano products over €35.90
Alfaparf - Semi di Lino Blonde Anti-Yellow Low Conditioner - Neutralizes unwanted yellow tones

ALFAPARF MILANO

Alfaparf - Semi di Lino Blonde Anti-Yellow Low Conditioner - Neutralizes unwanted yellow tones

€16,90
€16,90 -21%
€21,40
Scopri l'omaggio
FREE Alfaparf Milano Travel Set (Shampoo 75ml and Mask 50ml) with orders of Alfaparf Milano products over €35.90
Alfaparf Semi Di Lino Sublime Water - Scented Water for Body and Hair

ALFAPARF MILANO

Alfaparf Semi Di Lino Sublime Water - Scented Water for Body and Hair

€20,30
€20,30 -20%
€25,40
Scopri l'omaggio
FREE Alfaparf Milano Travel Set (Shampoo 75ml and Mask 50ml) with orders of Alfaparf Milano products over €35.90
Alfaparf Style Stories Vintage Powder - texturizing powder. Adds volume even to fine hair. Matte finish.

ALFAPARF MILANO

Alfaparf Style Stories Vintage Powder - texturizing powder. Adds volume even to fine hair. Matte finish.

€16,00
€16,00 -17%
€19,50
Scopri l'omaggio
FREE Alfaparf Milano Travel Set (Shampoo 75ml and Mask 50ml) with orders of Alfaparf Milano products over €35.90
Alfaparf Style Stories Sea Spray - Salt spray for defined and tousled beach-effect looks. Medium hold. Matte finish.

ALFAPARF MILANO

Alfaparf Style Stories Sea Spray - Salt spray for defined and tousled beach-effect looks. Medium hold. Matte finish.

€16,00
€16,00 -17%
€19,50
Scopri l'omaggio
FREE Alfaparf Milano Travel Set (Shampoo 75ml and Mask 50ml) with orders of Alfaparf Milano products over €35.90
Alfaparf style stories sculpting hairspray - no-gas spray hairspray. Extra strong hold

ALFAPARF MILANO

Alfaparf style stories sculpting hairspray - no-gas spray hairspray. Extra strong hold

€18,00
€18,00 -20%
€22,50
Scopri l'omaggio
FREE Alfaparf Milano Travel Set (Shampoo 75ml and Mask 50ml) with orders of Alfaparf Milano products over €35.90

Alfaparf: a leader in hair products


Alfaparf Milano is the main brandof the Alfaparf Group, an Italian brand since its foundation in 1980. In Italy, Alfaparf still maintains solid roots today: it has its main laboratory in Osio Sotto (Bergamo) and collaborates with the University of Pavia for product safety controls.

A characteristic that distinguishes the Alfaparf brand is a strong desire toinnovationwhich translates into an ever-active research: its clients are the professionals of the sector, thehair stylist, that is, key figures because their requests direct new research.

Precisely for this reason, in thededicated categoryAt Alfaparf Milano, you'll always find what you're looking for for all hair types.


Alfaparf has products for everyone, from Milan to the rest of the world


Alfaparf has 19 hair lines, with hundreds of products available. Two are fundamental to the brand's growth worldwide:

  • the linecurativeFlaxseed
  • the one dedicated tocolorsfor hair Evolution of the color, always the flagship of the brand for their quality and great success (more than 125 different shades!)
  • Keratin Therapy Lisse Design, the system ofmaintaining smoothness with keratin
  • the Style Stories line, withstyling productsprofessionals for all hair types (don't miss the iconicAlfaparf Style Stories Twisted Curls, the hedgehog amplifier)
  • the line dedicated to the Mother Cell (we talked about it in one of our blog articles, check it out!Alfaparf Mother Cell: What is it? And how is it used?)


Alfaparf Linseed: Shampoo and Protective Treatments

One of the flagship products of the Alfaparf Milano proposal are theAlfaparf Semi di Lino Liquid CrystalsThis is a formulationhealing and protective, capable of offering a great resultbrightness and silkiness, protecting the hair color, the skin and the scalp through a specialprotective veil.


The Alfaparf Semi di Lino product range is made up of several specific lines:

  • Diamond, for normal hair
  • Moisture, for dry hair
  • Reconstruction, for damaged hair
  • Sublime, for all hair types
  • Volume, for fine hair
  • Curls, for curly and wavy hair
  • Scalp, for the treatment of the scalp

Coloring and styling that cares about hair health

Attention to hair is equally high also for colouring (now available in 10 lines): the formulas proposed by Alfaparf productsI am PPD-freeand with a low percentage of ammonia, for a high-quality result.

There is also no shortage of specific treatments for thestyleor individual needs, such as the Curl Design line, for curly and defined curls, or the Lisse Design Keratin line, the keratin treatment for perfect smoothness: it is safe, long-lasting and paraben-free.


Keratin Therapy Lisse Design: the Alfaparf keratin line

Lisse Design AlfaparfIt's a line of products based on hydrolyzed keratin and quaternized collagen that regenerate hair with a professional and long-lasting treatment. After just one application, hair is smoother, silkier, and free of tangles. The formula is enriched with a magical ingredient: Babassu oil.

The result? Perfectly smooth hair, enhancing the natural shape of both straight and wavy hair, and a manageable and defined look.


Read also:Alfaparf Keratin Smoothing Treatment: Advantages and Benefits


Alfaparf Milano offers on our online shop


Inside the Feel Your Look online shop you will findall Alfaparf Milano productsand you can choose the treatment that best suits you and your hair: from shampoos to conditioners, from masks to leave-ins, from vials to liquid crystals, thanks to Feel Your Look you can have the decades-long experience of Alfaparf in your home and ensure productsof undisputed quality.

TheoffersAlfaparf Milano are the order of the day on our online shop: keep an eye on banners and notices, theconvenienceIt's always around the corner. Plus,only on Feel Your Look you will find theAlfaparf Savings Kit: special packages designed in collaboration with Alfaparf specialists to meet your daily needs, with selected Alfaparf products to make your hair shine and save you money.